Miriam De Dios, CEO

As CEO of Coopera, Miriam promotes Coopera’s approach to serving Hispanics throughout the credit union industry. This comprehensive approach has helped credit unions and credit union industry organizations position themselves for long-term growth by serving Hispanics. The idea of a “double bottom line,” where sustainable growth strategies are synonymous with social value is central to Coopera’s mission of partnering with people, businesses, and communities. Miriam also serves as Senior Vice President for Affiliates Management Company, Coopera's parent company.

Miriam has significant experience working in the financial services industry, having worked with State Farm Insurance Companies and John Deere Financial. Miriam is a 2012 recipient of the World Council of Credit Union’s Young Credit Union People Program (WYCUP) award, a former board member of the national Network of Latino Credit Unions and Professionals and a member of the World Council of Credit Union’s Global Women’s Leadership Network. She has also been active with many local organizations that serve the Latino community.

Miriam is a 2010-2011 Leadership Iowa class graduate and a Des Moines New Leaders Council fellow. Miriam has also taught English as a Second Language classes to first generation immigrants as an Adjunct Professor for Des Moines Area Community College. She earned her bachelor’s degree with honors from Iowa State University and is a graduate of the Leading Change and Organizational Renewal executive education program at Harvard Business School. Miriam resides in Des Moines, Iowa.

Alba Perez, Client Relations Director

As Client Relations Director for Coopera, Alba works closely with Coopera’s clients to implement Hispanic growth strategies. She assists credit union leadership, staff and system partners working to build loyalty through engagement and continuous improvement of services. Alba also helps with Coopera’s ongoing product development efforts, as well as promotion of the company’s products, services and thought leadership.

Prior to joining Coopera, Alba served as Executive Officer for the Office on Latino Affairs & Status of African Americans, an agency of the Iowa Department of Human Rights. She also served for nearly 12 years as Diversity Development Director for the Greater Des Moines Partnership implementing and organizing educational programming, networking and recognition opportunities on issues of diversity and inclusion for member companies and communities.  

Alba is a native of Honduras who has called Iowa home for nearly 30 years, serving in the non-profit, private and public sectors, as well as on numerous civic and community boards, including the Latina Leadership Initiative, Latino Center Board and Iowa Community Capital. She has been recognized for her work with the following achievements: Latino Achievement Award, Women of Influence Honoree, Passport to Prosperity Honoree, Latina Business Leader Award and Forty Under 40 Honoree. Alba studied foreign languages, English and French, at the Universidad Nacional Autónoma de Honduras and resides in Des Moines, Iowa.

Xochitl Villeneuve, Client Support Specialist

As Client Support Specialist for Coopera, Xochitl supports the delivery and fulfillment of Coopera's products and services. This includes Hispanic strategy assessments and analytics, consulting, training, marketing services, translations and Hispanic consumer products. She also coordinates client communications, assists with new-client onboarding and manages ongoing client request fulfillment.

A native of Mexico, Xochitl’s strong background in customer service, administrative support, data analysis and Hispanic community outreach is a great asset to Coopera.  She has worked closely with Hispanic consumers in a variety of industry sectors, including insurance, healthcare and legal, coordinating culturally specific outreach services and providing Spanish interpretation. As well, Xochitl has extensive experience coordinating immigration cases for Iowans through her work with the MUNA Legal Clinic.

Xochitl is pursuing her bachelor's degree from Iowa State University in anthropology and business and resides in West Des Moines, Iowa.

Shazia Manus, Senior Advisor

Shazia Manus serves as Senior Advisor to Coopera. In this role she provides strategic counsel to the growing company. Manus also serves as CEO of The Members Group and as a Senior Vice President for Affiliates ​Management Company, Coopera’s parent company. She has been with the organizations since 2011. 

Manus earned a bachelor degree in economics from Iowa State University (ISU) and graduated from the CUES Certified Chief Executive program. Most recently, she completed Harvard Business School’s Executive Leadership Program on Leading Change and Organizational Renewal. A veteran of the credit union industry and former credit union CEO, Manus is currently serving on the World Council of Credit Unions’ Global Women’s Leadership Network and the CUNA Payments Policy Subcommittee. She also serves as a board associate for the ISU Alumni Association, board member for Dwolla and as a board of trustee for the Ames Public Library. She has been actively involved with a number of business and community service organizations, including the Ames Economic Development Commission, Rotary Club of Ames, Iowa College Student Aid Commission and the Women with Initiative committee for United Way of Story County, Iowa.

Meet Our Board
Patrick S. Jury - Chairman & CEO, Affiliates Management Company
Patrick S. Jury serves as the board chairman and CEO of Affiliates Management Company. In this position, he provides governance oversight as the chairman of TMG, TMG Financial Services, PolicyWorks and Coopera. Since 2006, Jury has served as the president and CEO of the Iowa Credit Union League (ICUL). He joined the credit union movement in 1989 as vice president, government affairs and then as COO of ICUL. Jury represents the interests of Iowa credit unions as an executive committee member of both the Credit Union National Association and the World Council of Credit Unions. In addition, he represents credit unions on the executive committee of SHAZAM, Inc., the state’s EFT organization for financial institutions. He earned a master’s degree in public administration from Drake University, is a graduate of the Institute for Organizational Management Program at Stanford University and has achieved the Certified Association Executive Designation (CAE) from the American Society of Association Executives
Monte Berg - CEO, Veridian Credit Union
Monte Berg has served as senior vice president of finance at Veridian Credit Union for the past 18 years. From 1984 to 1990 he was an examiner with the Iowa Credit Union Division. Berg has served on the Iowa Corporate Central Credit Union board of directors since 1996 and is currently the treasurer. He served as treasurer of the Black Hawk Chapter of Credit Unions from 1993 to 1998. Berg earned his baccalaureate degree from Iowa State University and his MBA from the University of Northern Iowa. He serves on the Cedar Valley United Way Finance Committee, is a member of the Iowa Society of Public Accountants and the American Institute of Certified Public Accountants.
Dave Cale - CEO, Financial Plus Credit Union
Dave Cale has been with Financial Plus Credit Union since 1992 and has served as the President/CEO since 2009. He is a board member of the Iowa Credit Union League and is currently serving as vice chair. Cale also serves on ICUL’s Stabilization Fund Committee and Legislative Committee. In addition, he serves as the current chairperson of the governor-appointed State of Iowa Credit Union Review Board; as a board member for Community Business Lenders and as the treasurer on the Iowa Council of Credit Union Executives Society. Cale is involved in several community related activities including coaching girls softball and serving as a board member for the Johnston Girls Softball Association. He is a graduate of Loras College.
Monica Fischer - Consultant
Monica Fischer serves as a consultant to Iowa nonprofit organizations as a representative for a private charitable foundation that provides anonymous financial investment in the human and social services sector. Prior to beginning this work in 2006, Monica served for more than 12 years in state government, including as Deputy Director of the Iowa Department of Cultural Affairs, Communication Director for the Iowa Finance Authority and Press Secretary in the Office of the Governor. She is active with the Iowa Council of Foundations and the Community Foundation of Greater Des Moines and has served on several nonprofit boards. She received her Master of Public Administration from Southern Illinois University and her Bachelor of Arts from the University of Iowa.
Brent Helin - CEO, Des Moines Metro Credit Union
Brent Helin serves as the CEO of Des Moines Metro Credit Union. Helin joined Des Moines Metro Credit Union in 1992 as the executive vice president, and became the CEO in 2004. He has served as a board member for Iowa Credit Union League since 2009 serving as the finance committee chair, governance task force chair and most recently as vice chairman. He also formerly served as a board member of Community Business Lenders. He earned his baccalaureate degree from Drake University as was designated as a Certified Credit Union Executive in 2009.
Bob Hoefer - Strategic Consultant, Dupaco Community Credit Union
Bob Hoefer is strategic consultant to the Dupaco Community Credit Union Board of Directors. He retired as Dupaco president/CEO in 2012, after more than 48 years of service to the credit union. Hoefer is an honorary director and past board chair of the Iowa Credit Union League and has provided service to the Credit Union National Association (CUNA) Renaissance Commission and Governmental Affairs Committee, Credit Union Executives Society (CUES), National Association of State Credit Unions, Filene Research Institute, and was an Iowa Governor appointed past board member of the Iowa Student Loan Liquidity Corporation. He currently serves on the TMG Financial Services Board of Directors. He has been recognized for his leadership of a Top 5 Iowa employer in 2011 by the Des Moines Register, named Boss of the Year by the Dubuque Jaycees in 2006. In 2005 Hoefer was inducted into the CUES Hall of Fame, in 2001 was recognized with the Iowa Credit Union League Cooperative Spirit Professional Award, and was named the first-ever Iowa CUES Manager of the Year in 1985. In 2011, he was named the CUES Outstanding Executive, an award presented for excellence in leadership.

Tom Kuehl - Consultant
Tom Kuehl has been active in the financial services industry in Iowa for more than 30 years most recently serving as president and CEO of The Members Group (TMG). He also served chief operating officer of AMC from 2008-2011 and as the president of Iowa Corporate Central Credit Union from 1981 to 2008. Before joining TMG, Kuehl worked for Postal Finance Company and First National Bank in Sioux City, Iowa. He graduated from Briar Cliff College in 1974 and served in the United States Army from 1966 to 1969.



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